Digital Marketing Manager

Are You The One? We are looking for an experienced Digital Marketing Manager to join us as we accelerate our global expansion. Key Responsibilities:
  • Define and drive the brand to a range of stakeholders, tailoring messaging and developing marketing campaigns and activities
  • Research, analyse, prioritize and execute marketing campaigns and strategies to increase website traffic, incremental revenue, and new customer acquisition
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Collaborate with agencies and other vendor partners
  • Instrument conversion points and optimize user funnels
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Plan, execute, and measure experiments and conversion tests
  • Brainstorm new and creative growth strategies
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Design, build and maintain our social media presence
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Proven working experience in Digital Marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Strong analytical skills and data-driven thinking
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience with A/B and multivariate experiments
  • Experience in optimizing landing pages and user funnels
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Culture in MatchMove
  • To work in a fast-moving startup, fun and yet professional environment that recognises and rewards individual contributions and also team success.
  • To work with highly motivated people who are totally focused on winning by combining great teamwork, rapid execution and an uncompromising approach to quality and customer satisfaction.
  • We strongly encourage Innovation, Collaboration, Creativity, and Initiative.
  • Work in a collaborative environment where you can talk to the CEO anytime!
Be A Part of the MatchMove Family! Check us out our Facebook page at Kindly send your resume to with the subject “Digital Marketing Manager”. We regret that only shortlisted candidates will be notified.